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Opening his dresswear business under the label fo Max Mara, Achille Maramotti in 1951 began making clothes for the kind of women who loved fashion but found the price out of their reach.
By providing high-quality, progressive designs at affordable prices - more than 50 years later Max Mara is a billion-dollar empire providing both high and low priced labels.
While in the past the line has been graced by such notable designers as Narciso Rodriguez and Karl Lagerfield today it is more team effort moving the focus more to the clothes and designs than the designers.
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